Turnkey
end-to-end
solutions

Avida’s end-to-end solutions are based on a clear understanding of your retail challenges.

This means working with you to identify business, brand, and customer needs. From these insights, we plan, design, deploy, and manage impactful and engaging human-centered retail experiences.

Canada & US-wide store network deployment.

It is essential to understand the challenges of legacy systems and real estate infrastructure in order to design and deploy in-store retail experiences that are flexible, scalable, contextual, accessible, and operationally feasible for your store network.

Avida builds these considerations into our planning and implementation processes.

Avida helps retailers establish the vision for elevated shopping experiences.

Retail Experience Programs

Have you ever wondered how your store experience might better serve the needs of your customers, or, how technology might be better deployed to help your front-end team deliver exceptional customer experiences?

Avida creates Retail Experience Programs that help evolve and elevate your in-store experience. We work with you to define vision, concept, story, themes, experiential priorities, and objectives that translate into touchpoints within the retail environment. This ensures we design for a digitally-integrated in-store experience that aligns with retailer and customer needs.

Unforgettable retail experiences start with thinking human first.

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Multi-sensory experiences

Within a fraction of a second our senses combine sight, sound, scent, taste, and touch into a meaningful whole that we experience as emotional connections and reactions. These experiences can impact our behavior; influencing perception, attention, understanding, memory, and decision-making.

We use the five senses as an experiential framework to expand opportunities for engagement.

Sight

Sight Scent Touch Sound Taste

Sight is our primary sense in which we interpret our surroundings and form the perception of our experience; in fact, it's estimated that 70% of all the sensory data we process is visual. Thoughtfully designed physical environments, visual communications, digital interactions, and products, are the essential first step in cultivating positive brand experiences and value perceptions.

Sight is our primary sense in which we interpret our surroundings and form the perception of our experience; in fact, it's estimated that 70% of all the sensory data we process is visual. Thoughtfully designed physical environments, visual communications, digital interactions, and products, are the essential first step in cultivating positive brand experiences and value perceptions.

Olfaction; the sense of smell, is the only sense that delivers instantaneous recognition and response. As the brain processes scent, it creates strong yet subtle affiliations between emotion and memory; quickly evoking reactions that can influence our mood, mindset, motivations, and behaviour.

Our first and most natural human sensing perception; we explore our world through touch and communicate through gesture. Texture, dexterity, resistance, pressure, temperature, and vibration all add up to the environmental stimuli that inform our tactile experiences.

Sound affects us on many levels because our bodies (mostly made of water) are strong conductors of sound waves. Physiologically; an unexpected sound releases cortisol which increases heart rate and breathing. Psychologically; sound can influence mood, and even trigger the release of dopamine (the feel good chemical). Cognitively; sound can distract, impeding clarity of thinking and decision making. Behaviourally; we tend to move away from unpleasant sounds, and even gravitate towards sound we find pleasing.

Taste is intertwined with all our other senses, particularly smell. Taste relies on smell for the sensory processing of the primary taste bases – sweet, salty, bitter, sour, savoury (umami). Couple this with important taste attributes like presentation, texture, and the multitude of sounds that bring taste to life and it’s no wonder we are so obsessed with food – it is quite literally a feast for the senses.

Avida helps retailers establish the vision for elevated shopping experiences.

Digital interactive experiences

Depending on your retail category and customer needs, an interactive digital experience can play a valuable role in enhancing how you deliver your brand story, and engage customers who want a deeper level of connection with your products and services

Digital signage

A foundational element of engaging in-store experiences, digital signage can be used to inform, entertain, communicate sales promotions, or to create mood and atmosphere. Whether your retail experience requires digital menu boards, digital advertising, video walls, or touch/gesture-based screens, we ensure your branded content is delivered in a natural and intuitive way.

Discover how you can elevate your
in-store retail experiences.

Contact Avida